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Protect your brand, grow your franchise

Bring the franchise operations manual to life. Everything's in one place, from brand standards to food safety.
Build the best working habits
Run a paperless workplace
Protect the business
German Doner Kebab
Heavenly Desserts
HMS Host
Scoffs Group

For the Franchisor

Brand standards

Protect your brand with a complete operational blueprint

Secure records

Access a complete digital history across all sites

Enterprise features

Match your organisational hierarchy with company, site and user permissions

Custom pricing

Tailored package for all your partners and subsidiaries

For the Franchisee

Paperless workplace

Do your team a favour and digitise their working day


Grow your business and uncover new efficiencies at scale

Health & Safety

Make safety a habit by weaving compliance into the working day

Simple training

Solve the staffing issue with fullproof training
Deliver consistently great service

You've developed a winning formula. See it brought to life in every site, day after day.

Get everyone on the same page

As your business grows, communication between teams and management can break down. Trail bridges that gap.

Make safety a habit

Compliance is one part of a busy day. Make sure it's done by designing the day around it.

The best brands are saving time and money

In a highly competitive industry, you'll need every possible advantage.
Start with your operations.

Reduce audits


per year
Paper, printing & storage


per year
Staff training manuals


per site per year
Insurance premiums


per site per year
Maintenance callouts


per month
Compliance & claims

£ Millions

unlimited fines + prison

Simple, powerful features for growth

Digital checklists & forms

Create a centrally-managed operational blueprint and assign to sites

A task list for every site

Every day, teams will work through their own Trail of tasks

Dashboards & reports

Get real-time notifications and visibility over the health of every site

Ways to use Trail

Explore the different ways Trail can support your business operations

See all the ways to use Trail

From coffee stands to the biggest brands

The best operations run on Trail