Complaint topic: Bathroom cleanliness
We asked: Can you tell us the main reason why our bathrooms let us down?
They said: The sink was overflowing and the toilet seat was missing!
Feed it back are the experts in giving you the data that drives delighted guests. They do this by putting real-time guest engagement at the centre of your operations.
They integrate with EPOS, social media and online reviews to record rich customer feedback. When handled correctly, this gives operators the opportunity to turn any detractors into brand champions.
This is not just a tool for marketers and ops either. Feed it back engages teams by giving them autonomy around handling certain issues. If a customer gives a negative review because of bathroom cleanliness then that needs to alert the site rather than head office.
Trail have partnered with Feed it back to help drive site autonomy and deliver actions straight to teams on the floor. Whether it's a problem with the wait times, cleanliness or food, teams will know straight away so they can fix problems before they become wider issues.
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